Art House, a cinematic gem, sought to elevate its brand to match its unique identity. With a mission to provide a unique and welcoming experience, this independent theater was ready to step into the spotlight. I was tasked with creating a visual identity that would capture the essence of their curated selection of independent films and select Hollywood features.
Inspired by the nostalgic charm of classic cinemas, I crafted a retro-inspired wordmark logo that evokes the feeling of a bygone era. A carefully curated color palette and a mix of classic and contemporary fonts completed the brand’s visual language. This design system was then applied to a range of deliverables, including concession stand packaging, stationery, merchandise, and marketing materials. By infusing artistic flair into every detail, from the logo to the popcorn bucket, I helped Art House create a truly cinematic experience for its patrons.
Deliverables
